What Are Vape Starter Kits and Why Buy Them? thumbnail image

What Are Vape Starter Kits and Why Buy Them?

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Author: Simon CartagenaMarch 2, 2023

While made up of different vape products, starter kits are not precisely products themselves, they’re a concept and marketing strategy that can help businesses move their products. If you don’t know exactly what that means, the good news is it’s actually quite easy to understand.

What Is a Vape Starter Kit?

A vape starter kit is a bundle of different essential vaping items designed to provide an easy way for beginners to start vaping and a great option for vape stores to sell to consumers who don’t have any vape supplies, regardless of whether they’re experienced or beginner vapers. Vape starter kits also function as a marketing strategy for product retailers to bundle up different products and leverage sales of items that don’t sell out as often with products that sell out quickly.

For instance:

If you carry a nic salt that sells out particularly quickly but you also have pods, vaporizers, or other products that don’t, then you could bundle these up into a single product and leverage sales off of your best-selling products.

Nevertheless:

The whole idea behind the starter kit is for customers to walk out of your store with everything they need to start vaping immediately. So, starter kits are aimed at consumers who don’t have the hardware necessary to vape, which means it is a type of product that is most likely sold to beginners, so make sure that you pick out products that fit that customer niche.

What Does a Vape Starter Kit Include?

It’s really up to retailers and distributors what they include in their vape starter kits. Mainly because stocking products are handled differently depending on the shop’s business model and average sales. That said, the items available to bundle together will differ from store to store.

However:

A basic starter kit will usually include a tank, a battery, coils, a charging cable, and an e-liquid bottle or an e-liquid discount.

Types of Vape Starter Kits

Different starter kits will include different vaporizers, devices, and replacement parts. These are just a few different starter kit types that you could give your customers the option to choose from:

Cig-a-Likes or Pens:

The name cig-a-like has recently disappeared and vape pens came to take over as the mainstream word of choice. They are compact and slim batteries that usually work with standard 510-threaded carts.

Vape pens offer vapers a compact alternative that’s easily transported and stored. Better yet, they work with many standard-design carts which makes them an ideal choice for consumers that are frequently on the move. The main downside to pens is that their batteries don’t usually last as long as the batteries on bigger mods and due to their smaller battery size, the vapor produced may not be as thick and flavorful.

Box Mods:

Box mods are some of the most popular vape hardware pieces because they provide a sustainable alternative with highly powerful batteries that have a longer lifespan and provide more power for cloud production. This type of device is able to provide these benefits because they usually offer adjustable settings and the option of changing functional parts like coils.

In the long run, box mods are the more cost-effective option for consumers but they also require more maintenance than any other option in the market.

Vape Pods:

Vape pods are similar to box mods in that they are sustainable and highly customizable devices. But they are also similar to pens because they also work with different versions of cartridges, only in this case carts are called ‘pods’ and are proprietary designs that only work with vaporizers or pens of the same brand and manufacturer.

How To Sell Vape Starter Kits

First, you have to make sure that you really understand who your customers are. There is an ideal vape device for vapers and it’s not the same for everyone. Here’s a breakdown of a few different types of customers that might fit your main audiences:

  • Complete beginners: You’re probably looking at vape starter kits with disposable vape pens. Disposables don’t require any maintenance and once they’re empty, they can simply be replaced with a new one. However, they will cost more in the long run and are way less sustainable than other alternatives.
  • Regular smokers: People looking to quit smoking by using vaping as a cessation tool will naturally look for something that provides a customizable experience that suits the former smoker’s preferences.
  • Travelers: There are probably some travelers in your share of the vape market, so make sure you have a few vape kit options with pens that last long enough to use all day and are easy to find replacement cartridges for.
  • Returning customers: For returning customers, you should probably offer them an option that they can refill and maintain themselves, giving them a more affordable alternative in the long-run that keeps them coming back to your store for vape juice, nic salts, and more.
  • Flavor seekers: Perhaps you can put together vape kits with top-selling vape juice flavors that leverage the sales of vaporizers and other devices.

Best Selling Starter Kits

You can always visit our vape kit menu to choose from some of the best-selling devices in the market and then put together your own vape starter kits according to the products available to you. Retail distributors like you can always stand to benefit from a powerful marketing strategy like starter kits that simply makes sense.

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